About Us
Welcome to Neelima Innerwear, where we celebrate confidence, beauty, and self- expression through luxurious lingerie.
Our mission is to empower individuals of all shapes and sizes to feel their most confident and comfortable selves, whether it’s a special occasion or an everyday indulgence.
Est. 1960
35+ Distributors
400+ Retailers
Pan India Delivery
OUR PHILOSOPHY
At Neelima, we believe that lingerie is more than just a garment; it’s an expression of self- love and confidence.
That’s why we design each piece with meticulous attention to detail, using the finest fabrics and materials to ensure a perfect fit and feel.
We want our lingerie to make you feel empowered and effortlessly chic, whether you’re lounging at home or stepping out for a night on the town.
Our Story
Neelima was founded in the year 1960 with a passion for celebrating femininity in all its forms. Our brand began in a humble room, where our grandfather personally handled every step of the manufacturing process.
From selecting the raw materials to stitching the products using machinery operated by hand, to ironing and finally packing, he managed it all single-handedly. Over the past 64 years, we have grown and evolved, but our commitment to quality and empowerment remains unchanged.
Our journey began with a simple belief: lingerie should not only look beautiful but also feel incredible against your skin. With this vision in mind, we set out to create a lingerie line that combines elegance, comfort, and quality craftsmanship.
Our Reach & Production Capacity
With around 35+ dedicated distributors, we are able to efficiently supply and deliver our products to around 400+ retailers and make our products readily available in stores across PAN India.
Each distributor is carefully selected for their commitment to quality and customer service, ensuring that our brand values are upheld every step of the way. We take pride in our efficient production process, which relies on a skilled workforce and modern machinery.
Our dedicated team can produce about 4,000 pieces of lingerie per day. Each piece is crafted with care and precision, ensuring the highest quality standards are met with every stitch. We believe in the artistry of our craft and the dedication of our team to bring you lingerie that exceeds expectations.
Our Commitment
Quality and reliability are the cornerstones of our brand. At Neelima. our commitment is to deliver excellence at every stage of our operations.
We understand the importance of reliability and quality in the wholesale lingerie industry, and we take pride in offering our distributors the highest standards of service and product quality.
Our distributors can rely on us for consistent and timely deliveries. We understand the importance of keeping store shelves stocked and customers satisfied, which is why we work tirelessly to meet deadlines and exceed expectations.
At Neelima, we don’t just sell lingerie; we build partnerships. We are dedicated to the success of our distributors and are honored to be a part of their journey.